Our Team

John has been inhabiting the forests of Lunenburg County since boyhood. With a lifetime of experience in the Christmas tree industry, his knowledge and work ethic are the backbone of the business. He works tirelessly throughout the year doing everything from pruning and harvesting to sales and marketing. He is a multi-tasker who can manage the work crew, organize the loading of trucks while also searching the lots for that 25 foot special order tree. Small and large orders alike, John’s dedication to customer service is unmatched.

Matthew is passionate and meticulous about his work, whether it’s with a tractor or a laptop. He is committed to producing quality trees at competitive prices. With a background in agricultural studies and finance, Matthew is the driving force behind the growth and success of J & M Reeves Christmas Greens. Matthew is very involved in marketing and sales as well as being out in the lots during harvest time ensuring that your orders are filled correctly and shipped on time.


Jeanette brings to the table a background in office administration and being a professional mom. She is the organizational whirlwind of the group, whether it’s arranging a hot lunch for the crew on a long day of harvesting, producing marketing and sales materials or helping with shipping documents

Barb is Matthew’s wife and the newest member of our team. Barb comes from a dairy farming family, thus her strong work ethic. Barb has a background in agricultural studies and finance and she is committed to learning the industry from the ground up. She helps in any way that she can and during the all-important harvest season, she can be found tagging trees, helping with the wreath production, tallying the loads and delivering supplies to the wreath makers.